| For Immediate Release: | CONTACT: | Holly Anderson, ext. 114 |
| September 27, 2000 | Brett Kay, ext.112 | |
| (202) 835-3323 | ||
Ongoing education on proper drug use critical
WASHINGTON, DC—
Use
of Over-the-Counter Medication
Healthcare
information, once dispensed primarily from physicians, is now available from a
variety of sources, including pharmacists, articles in the media, the Internet,
and directly from pharmaceutical companies. The wealth of information available
has empowered today’s healthcare consumer. Almost 60 percent of Pittsburghers
rely on themselves as a first line of treatment when experiencing colds,
headaches, heartburn, or other minor health ailments. And, for more than half of
these consumers, the preferred treatment is over-the-counter (OTC) medication.
This aligns with a national trend that finds OTCs accounting for 60 percent of
all medications used in the United States.
“It’s
encouraging that consumers are more interested in their health, but
self-treatment should never completely replace professional consultation,”
advises Linda Golodner, NCL president. “Consumers need to discuss with their
healthcare provider all of the medicines they take, including those available
over-the-counter and dietary supplements.”
Three
out of four Americans say their most trusted source of healthcare advice is
still their physician and, in Pittsburgh, 64 percent of residents would consult
their physician when using an OTC. Additionally, 46 percent of consumers would
consult their pharmacist and 28 percent would consult a nurse. (Note: Survey
respondents were not limited to one selection.)
Label
Comprehension
In
general, consumers understand the importance of using OTCs responsibly. In fact,
84 percent of Pittsburgh residents report that they understand the importance of
reading OTC labels. When asked about actual
behavior, 66 percent report they
are reading labels always or nearly every time they take OTCs.
“The
goal must be for consumers to read and understand medication labels every time they use an OTC,” says Golodner. “Most
OTCs were once prescription drugs and are still serious medications. You
have to read the label each time you take an OTC. For example, an OTC could
interact with a new prescription, or
you may purchase an OTC you’ve taken before but not
notice that the dosage is different.”
In
addition, the recent research indicates a need to make labels easier for
consumers to read, with just 40 percent of Pittsburghers finding labels very
easy to read and understand. Recently, the FDA has taken progressive steps to
require that all over-the-counter labels be easier to understand, in the hopes
that consumers will read labels.
Ongoing
Education
“Education
programs must focus on the potential for interaction and proper dosage in
addition to labeling,” states Golodner. “Our data shows that more than
three-fourths of Pittsburgh consumers say they understand the potential of
interaction between OTC and prescription medications. However, we also must
ensure that consumers understand the potential interaction between dietary
supplements (herbals and vitamins) and OTCs, especially because supplements are
not regulated for safety and efficacy by the FDA.”
In
general, consumers say they understand responsible dosing. Six
in ten Pittsburghers say they never take more than the recommended dose of their
OTCs and two-thirds say they do not take them longer than recommended on the
label. “For those not following this example, there can be serious health
consequences of
taking more than the recommended dosage of OTC medications,” says Golodner.
“We’ll continue our education efforts until we see even greater numbers of
consumers following the advice on the label.”
NCL has
developed a page on its Web site to help educate consumers about
over-the-counter medications. Consumers can click through a version of the new
OTC label, learn questions to ask their healthcare provider about OTCs, and find
links to other valuable health information on the Web.
“Consumers
are empowered with information and are poised to take a more proactive role in
their healthcare,” said Golodner. “Now, we must provide the education needed
to increase safe and responsible usage.”
The national
survey was fielded by Yankelovich Partners in June 2000 to determine attitudes
and perceptions of Americans who use over-the-counter drugs. The random
telephone survey sample included 1,010 adults, with a margin of error +/- 3.1
percent. The same random telephone survey was fielded to 250 people in
Pittsburgh and in 12 additional cities across the nation. The margin of error is
+/- 6.2 percent.
The National Consumers
League, founded in 1899, is America's pioneer consumer organization. Our
mission is to identify, protect, represent, and advance the economic and social
interests of consumers and workers. NCL is a private, nonprofit membership
organization.
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