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National Consumers League Urging Teens to be LifeSmart During National Consumer Protection Week and Year-round

Release Date: February 2, 2006
Contact: 202-835-3323,
media@nclnet.org

WASHINGTON, DC-- With the focus of this year’s National Consumer Protection Week on avoiding falling victim to scams, the National Consumers League reminds consumers—especially young ones entering the marketplace—that it pays to be “LifeSmart.” The Washington-based nonprofit organization, which is the nation’s oldest consumer advocacy organization, runs LifeSmarts, a national program for high school youth that tests students in grades 9-12 with questions about real-life marketplace issues ranging from personal finance, health and safety, the environment, technology, and consumer rights and responsibilities. So far this 2005-2006 season, the program has recorded the highest numbers ever in its 12-year history.

“What better time than during National Consumer Protection Week for consumers to turn their attention to learning ways to protect themselves from frauds and scams,” said Lisa Hertzberg, program director of LifeSmarts. “We encourage all consumers to ‘Take the Grand Slam Challenge’ at the official NCPW Web site—and to log on to www.lifesmarts.org to get involved in LifeSmarts today.”

The LifeSmarts competition begins online at the state level, where young consumers form teams and compete for places at state championships across the country.  State champions will go on to attend the National LifeSmarts competition in Philadelphia, April 22-25, 2006.

During NCPW (Feb. 5-11) consumer advocates join with federal, state, and local government agencies to launch a week, and a Web site (www.consumer.gov/ncpw) devoted to public awareness of today’s consumers’ issues.  This year’s effort highlights current consumer protection and education efforts in the fight against fraud.  According to a survey by the Federal Trade Commission, nearly 25 million Americans – 11.2 percent of the adult population – experience consumer fraud each year.  LifeSmarts offers teens an opportunity to learn the skills needed to avoid being fraud victims in a fun, exciting, and competitive format at the threshold of their adulthood. 

To learn more about the LifeSmarts program, contact Hertzberg at the National Consumers League at 202-835-3323 or lisah@nclnet.org or visit www.lifesmarts.org.

 

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About the LifeSmarts

LifeSmarts is a program of the National Consumers League. State coordinators run the programs on a volunteer basis. For more information, visit: www.lifesmarts.org, email lifesmarts@nclnet.org, or call the National Consumers League’s communications department at 202-835-3323.

About the National Consumers League
The National Consumers League, founded in 1899, is America's pioneer consumer organization. Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad. For more information, visit www.nclnet.org.

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