June 15, 2011
The following statement is attributable to Sally Greenberg, National Consumers League Executive Director:
“Requiring consumer notification of location-based tracking is a common-sense response to the explosive growth of this technology. The millions of smartphones in consumers’ pockets are incredibly powerful devices when used properly. However, the potential for misuse of location information and the potential harm to consumers requires prudent rules of the road. At a minimum, consumers should be made aware that their location is being tracked and given more control over how that information is used. We are pleased to see this bill introduced and applaud Senators Franken and Blumenthal for their efforts to protect consumers in the digital age.”
About the National Consumers League
The National Consumers League, founded in 1899, is America's pioneer consumer organization. Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad. For more information, visit www.nclnet.org.