September 24, 2014
Contact: Ben Klein, National Consumers League, email@example.com, (202) 835-3323
Washington, DC- The Clinton Global Initiative announced this week that three of the biggest soft drink producers, Pepsi Co, Coca-Cola, and Dr Pepper Snapple Group, would aim to reduce calories consumed from sweetened beverages 20 percent by 2025. While the National Consumers League (NCL) is pleased to learn that the soda industry is committed to reducing calorie consumption, this announcement falls short.
“We appreciate that big soda is acknowledging the many negative consequences of empty calories that contribute to America's obesity epidemic, but this commitment alone isn’t nearly enough to improve the nation’s health.” said Sally Greenberg, executive director of NCL. “To have a lasting and meaningful positive impact on public health, far tougher measures are needed such as a national soda tax.”
This decision comes as beverage industry sales for both artificially sweetened and regular soft drinks are falling. The soft drink producers do not intend to change or reduce the amount of calories in soda, but rather plan to sell smaller portion sizes and increase promotion of water and other low calorie drinks in an effort to curb soft drink calorie consumption. They also plan to promote calorie awareness on vending machines, an action that is required by the Affordable Care Act.
About the National Consumers League
The National Consumers League, founded in 1899, is America's pioneer consumer organization. Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad. For more information, visit www.nclnet.org.