With 47 percent of the U.S. population projected to be obese by 2030 – and more than 2.1 billion people expected to weigh in as overweight or obese - it’s no surprise that governments worldwide have waged war on a health crisis which not only causes 5 percent of all deaths every year, but also has a $2.0 trillion economic impact annually. So what new measures can be taken that haven’t already been tried?